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Why Your Agency Is Losing Deals in the First 5 Minutes After a Portal Lead Arrives

Why Your Agency Is Losing Deals in the First 5 Minutes After a Portal Lead Arrives

Why Your Agency Is Losing Deals in the First 5 Minutes After a Portal Lead ArrivesDavid Steynberg
Published on: 24/05/2026

Most estate agents respond to portal leads too slowly — and it's costing them listings and commissions. Here's the uncomfortable truth about speed-to-lead in South African real estate and how AI automation is changing the game.

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